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BenQ Launches Groundbreaking First-Ever Dedicated Monitor Experience Center

BenQ Launches Groundbreaking First-Ever Dedicated Monitor Experience Center

BenQ Launches India's First Monitor-Exclusive Experience Center in Strategic Expansion Move

In a significant development for the Indian technology market, leading display and projector manufacturer BenQ has inaugurated the country's first experience center dedicated exclusively to monitors. The new facility marks a strategic expansion of BenQ's retail presence in India and underscores the company's commitment to enhancing customer experience through immersive product demonstrations.

Revolutionizing Customer Experience

The new BenQ Monitor Experience Center, located in Bangalore's bustling commercial district, spans over 5,000 square feet and features a comprehensive display of the company's latest monitor technologies. The center is designed to provide customers with hands-on experience across BenQ's diverse product portfolio, including gaming monitors, professional displays, and smart interactive flat panels.

"India has emerged as one of the fastest-growing markets for display technology, with increasing demand for high-quality monitors across various segments," said David Lee, Regional Director of BenQ South Asia. "Our first monitor-exclusive experience center in India represents our dedication to understanding local consumer needs and delivering tailored solutions."

Comprehensive Product Showcase

The center features dedicated zones for different monitor categories, allowing visitors to experience:

  • Gaming Monitors: Including BenQ's acclaimed Zowie series with specialized gaming features
  • Professional Displays: Color-accurate monitors for designers, photographers, and video editors
  • Business Solutions: Interactive flat panels and displays for corporate environments
  • Home Entertainment: High-resolution monitors for media consumption

Each zone is equipped with demonstration stations where visitors can test monitors with real-world applications, from gaming sessions to professional color calibration workflows.

Technology Demonstration Areas

The center includes specialized demonstration areas highlighting BenQ's proprietary technologies:

Technology Key Features Demonstration Area
Eye-Care Technology Low Blue Light, Flicker-Free Comfort Zone
Color Accuracy 100% sRGB, Adobe RGB Color Precision Lab
Gaming Features High Refresh Rates, Response Time Esports Arena
Smart Interaction Touch Capabilities, Connectivity Smart Solutions Hub

Market Context and Strategic Significance

India's display market has experienced robust growth, driven by increasing digital adoption across professional, educational, and entertainment sectors. According to market research, the Indian monitor market is projected to grow at a CAGR of 8.5% through 2028, with premium and specialized segments showing even higher growth rates.

"The launch of our first monitor-exclusive experience center in India aligns with our global strategy of creating immersive brand experiences," stated Lisa Wang, Vice President of BenQ's Monitor Business Unit. "We believe that allowing customers to experience our technology firsthand is crucial in helping them make informed purchasing decisions."

Customer Services and Support

The Bangalore experience center offers comprehensive customer services, including:

  • Personalized consultation sessions with product specialists
  • On-site calibration services for professional monitors
  • Extended warranty options and post-purchase support
  • Trade-in programs for upgrading existing setups

Future Expansion Plans

BenQ has indicated that the Bangalore center is just the beginning of its enhanced retail presence in India. The company plans to open similar experience centers in major metropolitan cities including Mumbai, Delhi, Hyderabad, and Chennai over the next 18 months.

"Our investment in these experience centers reflects our long-term commitment to the Indian market," added David Lee. "We're not just selling products; we're building relationships and helping customers create optimal digital experiences across their professional and personal lives."

Industry Response

The launch of BenQ's monitor experience center has been well-received by industry analysts and technology enthusiasts. Market observers view it as a positive development for India's technology retail landscape, setting a new standard for customer experience in the display segment.

"This move by BenQ demonstrates the increasing importance of experiential retail in the technology sector," said Rohan Verma, a technology market analyst. "As consumers become more discerning, hands-on experience becomes a critical factor in purchasing decisions, especially for high-value items like monitors."

BenQ's new monitor-exclusive experience center is now open to the public, with operating hours from 10:00 AM to 8:00 PM, seven days a week. The company has also announced special launch promotions and exclusive offers for visitors during the first month of operation.



BenQ opens its first monitor-exclusive experience centre BenQ has opened India’s first… https://www.gizmochina.com/2026/06/17/benq-opens-first-monitor-exclusive-experience-centre/ BenQ opens its first monitor-exclusive experience centre BenQ has opened India’s first… https://www.gizmochina.com/2026/06/17/benq-opens-first-monitor-exclusive-experience-centre/